How it works

What actually happens to your brief.

There’s a form, me reading what comes through it, and a quote written against the job you described.

This page walks through each step, including what to check before you accept anything.

The process in full

You send a brief through this site, I read it, and you get questions and then a quote on your actual scope.

If you go ahead, I do the work myself, from the first concept to the final files.

I aim to reply within 1 business day, and sending a brief costs nothing and carries no obligation.

3 steps

From brief to quote

Send 1 brief and get 1 quote, with a price you can compare against anything else you’ve been given.

Step 1

You send a brief

Business name, what you think you need, your city and a short description of the project.

It takes about 2 minutes, and the phone field is optional.

Step 2

I read it

I read every enquiry myself before anything else happens.

Anything unclear comes back to you as a question first.

Step 3

You get a quote

The price is written against your actual scope.

If you go ahead, I do the work myself.

Step 1: You send a brief

Fill in the quote form, which asks for your business name, the kind of work you think you need, your city and a short description of the project.

It takes about 2 minutes, and the quote is free.

Plain words work better than the right terminology, because plenty of people ask for a logo and turn out to need a full identity, and plenty ask for a rebrand and turn out to need a tidy-up of what they already have.

If you want to see what the terms mean first, the brand design, logo design and brand guidelines pages set them out.

The phone field is optional, and a number is only used if you’d rather talk than email.

If you’d rather talk it through first, call me on 0403 454 199, Tuesday to Friday, 9am to 5pm Adelaide time.

Step 2: I read it

I read every enquiry myself before anything else happens.

The read is about understanding the job: what the brand has to work on, what you already have, and when you need it.

If something’s unclear, the first reply is a question, because a clear brief gets a precise quote.

If the brief sits outside brand and website work, I’ll tell you plainly.

I aim to reply within 1 business day.

Step 3: You get a quote

Expect a few follow-up questions before a number appears: who the business is for, what the brand has to work on (a shopfront, a vehicle, a menu, a website, a tender document), what you already have, and your deadline.

Then the quote arrives, written against that scope.

The quote lists what’s included, how many concept directions and refinement rounds are covered, and the files you receive at the end.

What happens after that

If the quote works for you, you accept it in writing and I start the work on the terms it sets out.

The legal position is set out in the terms of service.

You’re free to decline the quote at any point, with nothing owed.

Taking the same brief to other studios for comparison is a sensible step on a purchase of this size.

How pricing works

The quote is free.

If you go ahead, you pay me for the work at the price you accepted.

The about page sets out who runs the site in full.

Before you send anything

The branding cost calculator shows what moves the price, and the free tools are open to anyone, enquiry or not.

Questions that aren’t about a project go to the contact page.

Send the brief.

It takes 2 minutes and costs nothing, and I aim to reply within 1 business day.

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